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Fabric Newsletter
Front Page | From the Desk of Marty Lott | The Power of Promotional Products | Marketing Tools Spotlight
Dear Reader,
January is all about tradeshows for our industry, and I always enjoy getting to see so many of you in person as we kick off a new year! I hope you like what you see from SanMar so far in 2012.
Promotional products may well be the most overlooked, yet most prolific form of marketing in the US! Need more evidence on the power of promotional products? Read on for insightful information from our industry trade organizations – Advertising Specialty Institute (ASI) and Promotional Products Association International (PPAI) – about the potential value of promotional products for your customers.
1. Consumers Like Promotional Products
According to a 2009 PPAI Survey, Consumers are fan of Promotional Products.
We know that how you do business continues to evolve and very often you’re meeting with clients on the go. With SanMar mobile, you can access information on all of our brands at anytime and from anywhere. And we recently improved our mobile offering to allow ordering from smartphones and tablet devices.
