Premium brands like Red House™, PING® and Nike Golf require that your display area be as refined as the apparel. Having the following will ensure you have a polished and professional presentation:
- Red House and Premium Collection catalogs
- Attractive fixture bases
- Arms, shelves and other display elements that elegantly showcase the merchandise
- Branded headers
- Branded hangers
- Branded garment bags
- Presentation boxes
SanMar has everything you need to appropriately display and merchandise premium apparel. Click here for Marketing Tools.
In addition, keep your samples steamed or ironed. Appearance and first impressions mean everything with premium brands.
You should also consider using grommeted samples. These clearly mark and identify features, colors and sizes. A grommeted sample is one of your hardest working sales tools.
Finally, don’t be afraid to think outside the box. Go ahead and prop your Red House display with a wine bottle and wine glasses. With the golf brands, you can use golf clubs, balls, and tees. Just make sure the props you use have a classy and logical “fit” with the merchandise.