What’s in the forecast for imprintable apparel sales? A rapidly advancing warm front of outerwear. A force in the retail market, outerwear is making a real impact in our industry, too.
According to a Counselor survey, outerwear is the most popular wearables category following shirts, caps and totes. In fact, the sales-boosting effect of outerwear is so strong, we’ve added 18 new styles to our product offering—everything from technical soft shells to waterproof parkas. Here’s what you need to know about these styles…and how to sell them.
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From our all-inclusive Apparel and Accessories catalog to specialized resources like School & Team, our custom catalog program helps you target your market and build sales all year round.
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