From the Desk of Marty Lott
Dear Reader,
As the year ends and we're consumed with the frenzy of the fourth quarter, it's appropriate to take a few moments and thank customers for their valuable business. While the holidays can be hectic for everyone, we shouldn’t lose sight of their true meaning—gratitude and giving.
Remembering clients and employees is not only the right thing to do, it makes good business sense. And we're here to help. Our 2009 Holiday Gift Guide has over 65 gift ideas. Organized by personality type, our guide makes it easy to select thoughtful gifts for everyone on your customers’ lists—from executives to outdoorsmen. And because budget may be a concern, there are plenty of items under $20 and $10.
In keeping with the spirit of giving, this edition of Fabric features 20 ways to thank and recognize your hardworking staff. From a simple card to an unexpected day off, showing your appreciation is highly motivating. It's not only vital for your company's culture, but it keeps your employees engaged and helping build your business.
In the Marketing Tools Spotlight we focus on our newest marketing tool—an electronic version of our 2009 Holiday Gift Guide. This handy e-catalog joins our exclusive online holiday video and pre-built holiday flyers to help enhance your holiday sales. And best of all? These marketing tools are free!
I know this year has been a challenge and I thank you for your business and support. May you have a healthy and prosperous 2010.

Marty Lott
President