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Contact: Amber Butler
(206) 770-5613

SanMar Debuts Premium Collection Catalog

Premium products are a good brand investment, even in economic slowdowns, explains SanMar senior marketing manager.

Seattle, WA; December 31, 2008�SanMar Corporation, a leading supplier of imprintable apparel and accessories, debuts its 2009 Premium Collection catalog. Showcasing an exclusive offering of the finest brands in the promotional products industry, this SanMar exclusive catalog offers products from Tiger Woods, Red House�, Nike Golf and OGIO�.

Featuring over 130 products�ranging in tone from performance apparel and tech-driven gear bags to lush fabrications from Red House�the 2009 Premium Collection is about targeting the brand-cued client from across the buying spectrum, including businesses, golfers and anyone who appreciates well crafted wearables and accessories.

But in an economic downturn, the natural inclination is to wonder about the role of premium products. �In my opinion, the time to build your brand equity is during an economic downturn,� says Lee Strom, senior marketing manager at SanMar. �Premium products are a way of setting your brand apart�and you want that message to remain loud and clear.

The 2009 Premium Collection debuts over 20 new designs this year, including seven new gear and tote offerings from OGIO, who will be offering their entire line exclusively through SanMar. This complete offering debuts in an exclusive OGIO catalog, featuring all 54 OGIO bags and totes for 2009.

Both catalogs are available in late January and will debut at the 2009 PPAI Expo. The catalogs can be custom imprinted on the front and back cover and are offered in a suggested retail price version. To order the 2009 Premium Collection catalog or the OGIO catalog, call 800.426.6399 or visit www.sanmar.com.

SanMar Corporation is a leading supplier of wholesale apparel and accessories including Nike Golf, Tiger Woods Collection, PING� Collection, OGIO�, Red House�, New Era�, Port Authority�, Port & Company�, District Threads�, CornerStone� and Sport-Tek�. A family owned business since 1971, SanMar is based in Seattle, WA with six national distribution centers.

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