Fabric Newsletter

Fabric: Autumn 2009

From the Desk of Marty Lott

Dear Reader,

With the economy starting to show signs of life, the time is now to gear up for the crucial 4th quarter selling period. And we're here to help.

Our 2010 Apparel, Bags & Caps catalog features 900 styles—including over 100 new choices. Columbia Sportswear has joined our family of brands and we've expanded our OGIO offering with OGIO Apparel. So there's sure to be a product to suit every customer and budget.

Now more than ever it's vital to stay in contact with your customers. That's why this edition of Fabric suggests some do's and don'ts for effective follow-up. It also features a trend report to help keep you in the loop on the colors and trends that will be seen this fall and winter. We also highlight 10 of our new styles that are in stock (or arriving soon) which are sure to entice your customers and help build your business.

Thanks for reading,

Marty Lott
President