Fabric Newsletter

From the Desk of Marty Lott

Dear Reader,

Did you know there are 134,000 public, private and charter schools in America? That's a lot of groups, clubs, teams and fans needing uniforms and spirit wear. In short, a huge opportunity for your business.

Our 2010 | 2011 School & Team catalog is the required textbook you need to help tap into the highly lucrative education and team-wear market. This is the largest market for imprintable apparel and it's often called "recession-resistant" because parents will continue to support their kids and communities will rally behind their teams—even when times are tough. Our annual catalog has over 315 winning products, including over 25 new styles recently introduced in the 2010 Spring | Summer Arrivals catalog.

In fact, in this issue of Fabric you can see our new 2010 Spring | Summer Arrivals as an e-catalog. We've also included a customizable school and team video to complement the 2010 | 2011 School & Team catalog. You'll find these business-building resources in the Marketing Tools Spotlight.

Also, we explore SanMar's Custom Apparel program. Our Custom Apparel team is a one-stop resource to help you serve your customers with original styles that bring their ideas to life.

Finally, be sure to check out our top 10 new school and team styles from Sport-Tek, District Threads and Port & Company. They'll definitely have your customers cheering!

Until next time,

Marty Lott
President