Fabric Newsletter

After a busy spring full of industry events, meetings and sales, the summer months are often a nice time for reflection on the calendar year at its midpoint, as well as a bit of rest and relaxation - if you can get it. And summertime also presents a great opportunity to set your game plan for holiday and end-of-year sales that pop up in the 3^rd and 4^th quarters.

At SanMar, summer means the launch of our full-line catalog. We're excited to share the new 2013 Apparel, Bags & Caps Catalog, featuring over 200 new styles and five new brands: District®, District Made™, Eddie Bauer®, First Ascent® (by Eddie Bauer®) and Russell Outdoors™. And if you're looking for a collection of best sellers, the sleeker, lightweight 2013 Essentials Catalog is also fresh off the press.

We also understand that to sell any products - brand new or proven winners - you need
top-notch marketing tools to best showcase these styles. The all-new (and free!) Design Center from SanMar is the only virtual sampling tool built with contouring technology for the most photo-realistic logo placement. Read all about it in our Marketing Tools Spotlight section and get started today creating flyers, mini-catalogs, posters and more.

We hope you enjoy a prosperous summer and we'll check back in this fall with our next issue of Fabric, focusing on end-of-year selling. Until then, good selling!

Sincerely,

Marty Lott
Founder, CEO