Sporting Goods Market

Are you a sporting goods dealer, sales rep or team apparel specialist? If so, you've found an all-star supplier of performance and fan apparel for schools, teams, booster clubs, community leagues, gyms and resorts. Whether it's spirit wear for loyal fans, tees for a fun run or sideline apparel for coaches, SanMar's Sporting Goods experts can help you score sales opportunities in these lucrative markets.

A Winning Brand Lineup

SanMar has the top brands your team-focused customers demand.

• Sport-Tek^®: America's premier brand of imprintable gear for the field or the stands
• Port Authority^®: America's #1 private corporate clothing label
• Port & Company^®: Value-conscious, everyday basics for active adults and youth
• District^®: Fashion basics for everybody
• OGIO^®: The revolutionary name in gear bags and apparel
• Nike: Apparel as equipment that helps workspace warriors and athletes achieve their potential
• BELLA+CANVAS^®: Responsible tees and fleece that aim to BE DIFFERENT in the market of fashion basics.
• Gildan^®: Basic activewear driven by quality and value pricing
• Hanes: The traditional sportswear favorite for adults and youth

We offer 24 brands to give you a competitive advantage when outfitting teams large and small. You'll find intermural, select team uniforms, value-priced performance tees for events and a huge variety of apparel, bags and caps in the colors fans need to support their favorite team.

We're Good Sports

We value product safety, security and socially responsible business. All SanMar's products meet the guidelines of the Consumer Product Safety Improvement Act. We ensure safety and security through our supply chain as a certified partner with Custom-Trade Partnership Against Terrorism. SanMar is the only wholesale apparel company Fair Labor Association accreditation.

SanMar has been family-owned and customer-focused for more than 45 years. We have the most on-hand inventory among wholesale suppliers. We operate 8 warehouses with more than 4 million square feet of inventory space which allows us to ship to over 99.7% of the United States population within 2 days. Although we're proud of how we've grown, we remain true to the core values that our family-owners hold dear - service and trust. 

Meet the Sporting Goods Team

Our Sporting Goods team is available to assist you with strategy planning, roadmen training, seminars, sales development and profit development and maximization. With over 30 years of combined experience in the sporting goods arena, our ultimate goal is to help you grow your business.

Rachelle Manning, Sporting Goods Channel Manager

Rachelle has been with SanMar for more than six years and has invaluable insights about sporting goods and apparel. An athlete herself, she played softball and basketball at Sacramento State University, where she earned her Bachelor of Science in Business degree. She also holds a master's degree in Marketing and Administration from the University of Tennessee. Prior to joining SanMar, she worked for Wilson Sporting Goods for 13 years, first as a territory manager and then as a national account manager. Rachelle and SanMar are proud members of the NSGA. She is also a member of the SFIA and attends the annual SFIA Industry Leadership Summit, supporting SFIA’s mission to “Promote Sports and Fitness Participation and Industry Vitality” through collaboration with other sporting goods executives.

Matt Domenick, Sporting Goods Strategic Account Manager

Matt has over 15 years of experience in sporting goods and apparel, having represented Majestic, All-Star and ten years with Augusta Sportswear. Prior to joining SanMar, he worked as a sales manager for Dynamic Team Sports. Matt earned his Bachelor of Science in Communication Studies from West Chester University in Pennsylvania where he also played NCAA lacrosse. In his spare time, Matt enjoys playing golf and spending time with his family.

Mendy Moseley, Sporting Goods Strategic Account Manager

Mendy brings over 23 years of industry experience to SanMar, having worked with Under Armour, Wilson Sporting Goods, the Dallas Mavericks, Hoop-it-Up/Host Communications and the University of Tennessee/Vol Network. Her passion for sports extends beyond her professional experience – she played professional football for the Dallas Diamonds and is also a member of the United States Professional Tennis Association. Mendy holds a Bachelor of Science in Accounting from the University of Akron, where she attended on a tennis scholarship. She also earned a Master of Science in Sports Administration from the University of Tennessee. Mendy resides in Knoxville, Tennessee with her husband, Brad Moseley, and 16 year-old son, Royal Philo, who is an avid baseball player.

Mike Sheils, Sporting Goods Strategic Account Manager

Mike has 20 years of experience in sporting goods, having worked at Wilson Sporting Goods and Russell Athletic/Spalding. In addition, he previously owned his own company, MADTAG, which stood for “Making a Difference Through Athletic Gear” and sold directly to school programs, booster clubs and more. Mike holds a Bachelor of Science degree from Texas A&M University and currently lives in the Dallas-Fort Worth area where he cheers on the Rangers, the Stars and the Cowboys. In his free time, he is working on an impressive collection of vintage baseball cards for his young twin boys.

Contact Us

For more information on how SanMar can help take your business to the next level, email insidesalessportinggoods@sanmar.com or call 800.346.3369.

Affiliations

SFIA member
Visit Website

NSGA member
Visit Website

Fair Labor Association
Visit Website

Quality Certification Alliance
Visit Website

CPSIA Certificates

For more information about CPSIA and product safety, please visit our Product Safety page here.