Sporting Goods Market

Are you a sporting goods dealer, sales rep or team apparel specialist? If so, you've found an all-star supplier of performance and fan apparel for schools, teams, booster clubs, community leagues, gyms and resorts. Whether it's spirit wear for loyal fans, tees for a fun run or sideline apparel for coaches, SanMar's Sporting Goods experts can help you score sales opportunities in these lucrative markets.

A Winning Brand Lineup

SanMar has the top brands your team-focused customers demand.

• Sport-Tek^®: America's premier brand of imprintable gear for the field or the stands
• Port Authority^®: America's #1 private corporate clothing label
• Port & Company^®: Value-conscious, everyday basics for active adults and youth
• District^®: Fashion basics for everybody
• OGIO^®: The revolutionary name in gear bags and apparel
• Nike: Apparel as equipment that helps workspace warriors and athletes achieve their potential
• BELLA+CANVAS^®: Responsible tees and fleece that aim to BE DIFFERENT in the market of fashion basics.
• Gildan^®: Basic activewear driven by quality and value pricing
• Hanes: The traditional sportswear favorite for adults and youth

We offer 24 brands to give you a competitive advantage when outfitting teams large and small. You'll find intermural, select team uniforms, value-priced performance tees for events and a huge variety of apparel, bags and caps in the colors fans need to support their favorite team.

We're Good Sports

We value product safety, security and socially responsible business. All SanMar's products meet the guidelines of the Consumer Product Safety Improvement Act. We ensure safety and security through our supply chain as a certified partner with Custom-Trade Partnership Against Terrorism. SanMar is the only wholesale apparel company Fair Labor Association accreditation.

SanMar has been family-owned and customer-focused for more than 45 years. We have the most on-hand inventory among wholesale suppliers. We operate 8 warehouses with more than 4 million square feet of inventory space which allows us to ship to over 99.7% of the United States population within 2 days. Although we're proud of how we've grown, we remain true to the core values that our family-owners hold dear - service and trust. 

Meet the Sporting Goods Team

Our Sporting Goods team is available to assist you with strategy planning, roadmen training, seminars, sales development and profit development and maximization. With over 30 years of combined experience in the sporting goods arena, our ultimate goal is to help you grow your business.

Rachelle Manning, Sporting Goods Channel Manager

As an athlete herself, Rachelle has been with SanMar for over 3 years and has invaluable insights about sporting goods and apparel. Prior to joining SanMar, she worked for Wilson Sporting Goods for 13 years, first as a territory manager and then as a national accounts manager. She played softball and basketball at Sacramento State University, where she earned her Bachelor of Science in Business degree. She also holds a master's degree in Marketing and Administration from the University of Tennessee.

Matt Domenick, Sporting Goods Strategic Account Manager

Matt has over 15 years of experience in sports apparel, including All-Star, Majestic and 10 years with Augusta Sportswear. Prior to joining SanMar, he worked as a regional sales manager for Dynamic Team Sports. Matt earned his Bachelor of Science in Communication Studies from West Chester University in Pennsylvania where he also played lacrosse. In his spare time, Matt still enjoys playing lacrosse, as well as golf.

Mendy Moseley, Sporting Goods Strategic Account Manager

Mendy brings years of industry experience to SanMar, with over 12 years experience working at Under Armor as the Senior Regional Manager Southeast and the Team Sports Territory Manager for team sports. She also worked for 2 years at Wilson Sporting Goods. Her passion for sports extends beyond her professional experience, having played women’s professional football for the Dallas Diamonds. Mendy holds a Bachelor of Science in Accounting from the University of Akron, where she attended on a tennis scholarship and holds a Master of Science in Sports Administration from the University of Tennessee.

Mike Shiels, Sporting Goods Strategic Account Manager

Mike has 17 years of experience in sporting goods, having worked at Wilson Sporting Goods and Russell Athletic/Spalding. In addition, he previously owned his own company, MADTAG, which stood for “Making a Difference Through Athletic Gear” and sold directly to school programs, booster clubs and more. Mike attended Texas A&M University and currently lives in Fort Worth where he cheers on the Rangers and Cowboys. In his free time he is working on an impressive collection of sports-related bobbleheads for his infant twin boys

Contact Us

For more information on how SanMar can help take your business to the next level, email insidesalessportinggoods@sanmar.com or call 800.346.3369.

Affiliations

SFIA member
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NSGA member
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Fair Labor Association
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Quality Certification Alliance
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CPSIA Certificates

For more information about CPSIA and product safety, please visit our Product Safety page here.